News & insights
Inspiring news, insights and comments from the 8020 team.

In the hunt for building stronger emotional bonds and long-lasting loyalty with their customers, airlines are creating bigger, bolder, and more immersive experiences.Experiential marketing represents one of the most powerful ...

When it comes to making the most of their customer data, most travel companies are well-versed in using it as a direct marketing tool, targeting prospects and customers with personalised ...

As aviation, travel and mobility PR and marketing experts, a question that has been posed to us this week is – how does labelling AI-generated content on social media work? ...

It’s been named as one of the top five emerging trends and technologies of 2022 by Gartner, yet there’s still so much we don’t know about the exciting and mysterious ...

Some elements of animated sitcom The Jetsons are not that far off becoming reality. Emphasis on the word some – we’re not THAT pessimistic about our current ...

During the depths of the first lockdown, train use was at only 4% of usual capacity, and as I write in lockdown two, the figure is just ...

With an emphasis on privacy, safety and control, it’s no wonder that business aviation has been attracting media attention throughout the COVID-19 pandemic. But, it was ...

, 30 seconds The e-bike revolutionGood news feels hard to find at the moment but, as experts in sustainable transport PR, we’re delighted to see bicycle shops enjoying ...

The coronavirus (COVID-19) pandemic is a fast-developing situation, particularly for the aviation industry, affecting airlines and aerospace businesses across the world. As restrictions on travel to prevent the spread of the virus are enforced, we’ve worked hard to support ...

As we look back on 2017, one of the more interesting developments has been early signs of a reappraisal of digital marketing. Some major advertisers have begun to question how ...
TIMPs Overtake BRICs as Fastest Growing Aviation MarketsLuton, UK, 6 June 2013: Brazil, Russia, India and China (BRIC) are no longer the fastest growing group of countries in terms of ...
Geneva, Switzerland, 13 September 2011 – Alan Calder, Chief Executive of IT Governance (ITG), the one-stop shop for information security expertise, is today advising organisations globally to embrace the ISO27001 ...