News & insights
Inspiring news, insights and comments from the 8020 team.
Going into 2023, many companies have developed their video strategies to ensure content is both varied and appealing to target audiences. However, an often-overlooked variable in developing content is whether ...
Pay-per-click, or PPC as its more commonly known, can be incredibly complementary to a wider communications strategy, depending on your overall objectives. Firstly, what is PPC? PPC is a form of digital ...
Going into 2023, many companies have developed their video strategies to ensure content is both varied and appealing to target audiences. However, an often-overlooked variable in developing content is whether ...
Yes, there is another new social media app to add to your phone. BeReal has been created to encourage users to stop using filters and sharing unrealistic images. Its name ...
We’re delighted to be named a Gold holder of the PRCA’s Communications Management Standard – but what is that, and why should you care?All PRCA member agencies are audited annually ...
With so many opportunities to engage your audience online, it can be tricky to know which tactics will work in ‘every day’ digital marketing.While large-scale, multi-channel campaigns can have immediate ...
Despite Google’s third-party cookies receiving, yet another, extended grace period before being phased out towards the end of 2024, there’s no doubting the marketing world is currently undergoing a wholesale ...
Travel, aviation and mobility PR specialist 8020 Communications has been appointed by the Port of Dover, together with its three ferry operators, to advise on and implement a communications strategy to ...
It’s been named as one of the top five emerging trends and technologies of 2022 by Gartner, yet there’s still so much we don’t know about the exciting and mysterious ...
There are 10 months left to fully make the switch from Universal Analytics (UA) to Google Analytics 4 (GA4).The earlier you make the switch, the more historical data you can ...
Watch ‘Life as a PR account executive’ on YouTube:We sat down with Caroline Reich to find out about her life as a PR account executive. From her love of the ...
Watch ‘Life as a PR account executive’ on YouTube:We sat down with Amber George to find out about her life as a PR account executive. From her favourite part of ...
With air passenger journeys set to double within 20 years according to IATA, sustainability remains a huge challenge.In our latest video, 8020 operations director Kate Beveridge looks at:Why social media ...