News & insights
Inspiring news, insights and comments from the 8020 team.
Public transport is a cornerstone of society. It’s more than a means of getting from A to B – whether for school, work or healthcare – it connects communities, keeps ...
Public transport is a cornerstone of society. It’s more than a means of getting from A to B – whether for school, work or healthcare – it connects communities, keeps ...
This month, we hear from Euan Edworthy MBE, founder and senior partner of our Commetra partner Best Communications in Prague, about the PR landscape in Central & Eastern Europe:I came ...
Social media platforms are constantly evolving, as the market becomes increasingly competitive with more apps being developed, all fighting for a spot to be the number one social network platform. ...
On the eve of the inauguration of the United States’ 47th President, the 2025 Edelman Trust Barometer was released, the annual analysis of public trust and credibility in government, business, ...
Running Google Ads has plenty of benefits: (almost) guaranteed appearance in the SERPs, the ability to directly target your audience with the messaging you want, and it can be very ...
In the hunt for building stronger emotional bonds and long-lasting loyalty with their customers, airlines are creating bigger, bolder, and more immersive experiences.Experiential marketing represents one of the most powerful ...
8020 Communications, the UK-based integrated communications consultancy for the aviation, travel and mobility industries, is strengthening its partnership with Trevelino/Keller, an award-winning Atlanta, Georgia-based PR and growth marketing agency, to ...
Why do you need to structure a blog for SEO? And why is it important for travel and aviation companies?Search Engine Optimisation (SEO) is the process of optimising your website’s ...
As travel confidence in on the rise, travel companies are spreading their wings and flocking to new and underserved destinations in an effort to diversify revenue streams and set themselves ...
When it comes to making the most of their customer data, most travel companies are well-versed in using it as a direct marketing tool, targeting prospects and customers with personalised ...
As aviation, travel and mobility PR and marketing experts, a question that has been posed to us this week is – how does labelling AI-generated content on social media work? ...
By using digital tactics – alongside a PR campaign – to reach customers ahead of NBAA, you maximize the investment you’ve already made in event attendance.While each campaign is different, ...