News & insights

As travel confidence in on the rise, travel companies are spreading their wings and flocking to new and underserved destinations in an effort to diversify revenue streams and set themselves ...

When it comes to making the most of their customer data, most travel companies are well-versed in using it as a direct marketing tool, targeting prospects and customers with personalised ...

London, UK: Travel, aviation and mobility PR specialist 8020 Communications has been appointed by Posarelli Villas, a leading provider of luxury villa rentals in Europe and the Mediterranean.With more than 35 ...

We’re really thrilled to have been appointed by Ionian Weddings, to promote the company’s range of destination weddings.Established in 2007 by husband-and-wife team Andreas Palikiras and Jane Stuart-Palikira, Ionian Weddings ...

I recently attended ABTA’s Travel Trends 2023 conference, a jam-packed day full of discussions around upcoming trends with engaging Q&As and expert panels.In the ever-evolving landscape of travel, one notable ...

As a concept, digital nomads are nothing new. People working and migrating across borders, moving between time zones, juggling work and leisure.But until recently, this lifestyle was restricted to certain ...

High Net Worth Individuals (HNWIs), otherwise known as the 1%, are an unpredictable and often illusive target audience. With almost immeasurably deep pockets, their preferences, behaviours, and expectations are completely ...

I was recently surprised by an article discussing how brands and marketers can better engage people aged ‘over 50’. It featured a group of marketing leaders discussing how the over-50s ...

Once again, the 8020 Digital Marketing team were out in force. This time, we hosted ABTA’s Advanced Digital Marketing for Travel workshop, sharing top tips and case studies with the ...

We’re excited to welcome Julia Farish to 8020 Communications as a director and senior management team member.Travel specialist Julia joins us from IHG Hotels & Resorts and will help boost ...

Influencer marketing is a big industry. Over the last few years, influencers have become a vital aspect of the marketing mix, driving significant lead generation, pipeline, and revenue.Globally, influencer marketing ...

8020’s Digital Marketing team recently had the pleasure of running an ‘Advanced Social Media in Travel’ workshop for 50 delegates from ABTA’s member community.From social media trends and content strategy, ...