News & insights
Inspiring news, insights and comments from the 8020 team.
There are 10 months left to fully make the switch from Universal Analytics (UA) to Google Analytics 4 (GA4).The earlier you make the switch, the more historical data you can ...
Respondents predict non-travel related product sales will be pivotalLondon, November 28, 2011: A new survey from Collinson Latitude, a global provider of incremental revenue and membership products, reveals many travel ...
London, November 22, 2011: Collinson Latitude, a global provider of incremental revenue products, is calling on the travel industry to embrace evolving technologies and reignite their loyalty programmes.Travel industry loyalty ...
London, September 26, 2011: As the travel market becomes increasingly competitive, and therefore loyalty becomes ever more important, Collinson Latitude is calling on airlines and hotels to act fast or ...
London, June 28, 2011: A new survey from ancillary revenue experts Collinson Latitude reveals many businesses are seriously failing to exploit the full range of options available to maximise customer ...
easyJet’s decision to join fellow household-name companies – like Sainsbury’s, BP, Homebase and British Gas – on Nectar, the UK’s biggest loyalty programme, is understandably attracting media attention, says Janet ...
London, March 10 2011: Collinson Latitude, a global provider of ancillary revenue products and services, is calling for the travel industry to maximise the potential of apps in customer loyalty ...
London, February 23 2011: Collinson Latitude, a provider of ancillary revenue products and services, is today launching a campaign called ar2 to demonstrate how companies can maximise profits from ancillary ...
With the launch of the UK’s first major contactless pre-paid card, telecommunications giant Orange is causing much debate in the financial services sector. Janet Titterton, director at Collinson Latitude, a ...
London, February 8 2011: Collinson Latitude, a global provider of ancillary and incremental revenue products, is calling for airlines, hotels and travel businesses to rejuvenate their loyalty programmes.The company, a ...
The launch of ‘Facebook Places Deals’ has brought real-time location-based marketing to a potential audience of 500 million people. Janet Titterton, director at Collinson Latitude, a global provider of ancillary ...
The aviation and travel industry is now assessing the strategic significance of easyJet’s decision to launch a flexible fare for business travellers, including priority boarding and a checked-in bag at ...