News & insights

Inspiring news, insights and comments from the 8020 team.
Crisis communications: don’t make the same mistakes as Asiana and Pirelli
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Crisis Communications - 17th July 2013
Crisis communications: don’t make the same mistakes as Asiana and Pirelli

When you come under attack, it is human nature to want to fight back. Many of us have also heard the aphorism “attack is the best form of defence.” However, ...

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Miscellaneous - 9th July 2013
Ex-Travel Weekly Editor Joins 80:20 Communications

Guildford, 9 July 2013 – Following a number of client wins, aviation, travel and transport PR consultancy 80:20 Communications ( is expanding its team with the addition of Sarah Longbottom ...

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Miscellaneous - 31st May 2013
How to stand out from the crowd at trade shows

Another year, another EBACE (European Business Aviation Convention & Exhibition), as the business jet world descended on Geneva last week along with the unseasonally heavy rain.With 460 exhibitors jostling for ...

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Miscellaneous - 11th November 2011
Express Yourself: The wonderful world of interrobangs and sarcastrophes

The origins of punctuation date back to ancient Greece, when dramatists like Aristophanes found a need to visually indicate pauses to actors reading and learning scripts. A system of dots, ...

blogs The News of the World could easily have been saved
Media - 8th July 2011
The News of the World could easily have been saved

Regardless of whether the News of the World is your sort of newspaper, until recent days it has been a highly valuable asset. Add together the paper’s 168-year history, its ...

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Miscellaneous - 21st June 2011
The importance of accuracy

The author of this should perhaps pay more attention to our ‘Express Yourself’ blog!

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Miscellaneous - 23rd May 2011
Chris Powers joins 80:20

The 80:20 team expands again today, with Chris Powers coming on board as account executive. Chris has just completed his degree in Journalism, during which he managed to secure work ...

Aviation - 19th May 2011
A busy week at EBACE

We have been on-site at the Palexpo in Geneva this week for the annual European Business Aviation Convention and Exhibition (EBACE). As ever, everyone who is anyone in business aviation ...

Miscellaneous - 10th May 2011
APRO drinks

80:20 is a member of the Airline Public Relations Organisation (APRO), a networking group for airline and travel PRs and journalists. Last night we attended the latest APRO networking drinks, ...

Miscellaneous - 6th April 2011
We are hiring!

We have an exciting opportunity for a dynamic PR executive to join our growing firm, help shape our future and benefit from our success.You will need to be outgoing, articulate, ...

Miscellaneous - 2nd March 2011
Express Yourself: Divided opinions about the split infinitive

As you no doubt remember fondly from your schooldays, the infinitive is essentially the basic version of a verb, such as “to eat” or “to speak”. There is a very ...

Miscellaneous - 27th January 2011
Better Writing in 2011: Our Top Five List Of Fings Wot Not To Do

People will remember 2010 for many reasons. We saw a coalition government in the UK for the first time since 1945. England’s footballers went to the World Cup in South ...