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Delta Air Lines appoints 80:20 Communications for UK brief

80:20 Communications - 18th March 2015

Aviation, travel and transport PR specialist 80:20 Communications is celebrating its appointment by leading U.S. carrier Delta Air Lines on a U.K. consumer, trade and corporate PR brief.

80:20 Communications will support Delta’s in-house communications team in activities including route launches, product upgrades, media trips and industry events. The airline will launch nonstop services from London Heathrow to both Philadelphia and Newark this year in addition to flights between Manchester and New York-JFK.

Marc Cornelius, 80:20 Communications’ founder and managing director, says: “We are hugely proud to work with Delta, one of the world’s most admired and successful airlines. The competitive landscape in the trans-Atlantic market continues to evolve and we are looking forward to promoting the exciting new opportunities this brings for passengers.”

With an industry-leading global network, Delta Air Lines and the Delta Connection carriers offer services to 326 destinations in 59 countries on six continents. Headquartered in Atlanta, Delta employs nearly 80,000 people worldwide and operates a mainline fleet of more than 700 aircraft. The airline is a founding member of the SkyTeam global alliance and participates in the industry’s leading trans-Atlantic joint venture with Air France-KLM and Alitalia, as well as a newly formed joint venture with Virgin Atlantic Airways.

Debbie Egerton, Delta Air Lines’ regional manager of Corporate Communications, adds: “The U.K. is an important market for Delta and we’re looking forward to working with 80:20 to support our communications activities and position Delta as the carrier of choice for travel to the United States.”

80:20 Communications will bring to Delta its extensive experience in the aviation and travel sectors, gained with clients including Rolls-Royce Civil Aerospace, Bell Helicopter, Textron Aviation and OAG.