26 January 2011

social media guidelines

Social media continues to evolve, but out of the trial and error of recent years a form of etiquette has emerged for this online world. With more companies now getting involved in social media (check out Cessna’s new Facebook page, for example) it is helpful – in fact, vital – for the uninitiated to get up to speed with how to behave in this area. Econsultancy, the training and research specialist for digital marketing, has posted its own in-house guidelines for social media, which is good, common sense stuff and well worth reading.

Marc Cornelius

Managing Director & Founder

Marc has over 20 years’ international PR experience gained at leading agencies and in-house. He has specialised in aviation and travel for a decade, devising and overseeing successful international PR programmes and building 80:20 Communications into an acclaimed sector specialist.

Article Author Marc Cornelius