case studies
KDS, our travel and expense (T&E) systems client, has been running like a greyhound out of a trap since the arrival of its new sales and marketing supremo Dean Forbes. We have been working on all fronts to push out its new messages (about securing a return on investment for travel expenditures), with press releases in the works, successful trade media interviews, a new website proofed and amended, and a vendor briefing lined up with Gartner.
Earlier this month, there was evidence that not many businesses had considered that someone who would ‘prefer not to hear about Mothers’ Day’ would also prefer not to receive multiple ...
Influencer marketing is a big industry. Over the last few years, influencers have become a vital aspect of the marketing mix, driving significant lead generation, pipeline, and revenue.Globally, influencer marketing ...
8020’s Digital Marketing team recently had the pleasure of running an ‘Advanced Social Media in Travel’ workshop for 50 delegates from ABTA’s member community.From social media trends and content strategy, ...
