Financial and professional service businesses need an informed approach to public relations. Talking to sophisticated audiences requires insight, judgement and clarity.

The 80:20 Communications team has helped a wide range of organisations stand out in the financial and business media. Our accumulated experience spans banking, insurance, accountancy, law, regulation, compliance, fund management and financial technology.

We understand the media, but we also understand your business. In financial and professional services, promotion is often constrained by the need for discretion. Regulation and client confidentiality set limits on what can be said. Successful PR therefore depends on knowing where the perimeter lies and maximising opportunities within it.

We know how to create PR programmes that are appropriate and effective. We can increase your flow of news and opportunities for coverage. We can identify the issues that are ripe for comment, to enhance your authority as an expert. We understand which journalists you need to know and how to build relationships of lasting value.

Not only are we there to create opportunities but also to ease the load. Our editorial skill ensures that your time isn’t wasted needlessly amending press releases and articles. Whether the issue is simple or complex, we’re able to deliver output that meets your standards.

 

To discuss your needs in Financial PR or Professional Services PR, contact us:

Guildford: +44 (0)1483 549020 1 Farnham Road | Guildford | Surrey | GU2 4RG | UK

London: +44 (0)20 7664 6310 20 Garrick Street | London | WC2E 9BT | UK