Sandy Balls: the inadvertent internet sensation
February 23, 2010
80:20 Communications
The PR Experts for Aviation, Travel and Transportation

Sandy Balls, a Hampshire-based holiday centre targeting families, sought a pleasant promotional video to showcase its beautiful New Forest surroundings and the various lodgings available. What they received, according to BrandRepublic, was a cross between Baz Lurhmann’s Australia and the Sound of Music. (more…)
Here’s a great little game from Lufthansa. The challenge is to be able to find various destination cities on a map, racing against the clock. Strangely addictive stuff and a great example of viral marketing done well. Also rather embarrassing when you see how far off you are…
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