The origins of punctuation date back to ancient Greece, when dramatists like Aristophanes found a need to visually indicate pauses to actors reading and learning scripts. A system of dots, arranged vertically, revealed the length of the pause required to achieve the perfect breathing rhythm and dramatic effect. (more…)

Regardless of whether the News of the World is your sort of newspaper, until recent days it has been a highly valuable asset. Add together the paper’s 168-year history, its track record of breaking major stories (particularly through investigative journalism) and its huge success in attracting major advertisers, and you have a something that was surely worth preserving. (Perhaps the most striking fact about the News of the World is that it had a greater number of ABC1 readers than that other Murdoch title, The Sunday Times.) News International’s decision to axe the paper rather than take the steps necessary to redeem it has caught the world on the hop; this was surely part of the Murdoch family’s motivation – the masters of newsprint have indeed, if temporarily, reset the news agenda. However, as a case study in crisis management, the decision seems a disaster. (more…)

The author of this should perhaps pay more attention to our ‘Express Yourself’ blog! (more…)

Chris Powers, Account Executive

The 80:20 team expands again today, with Chris Powers coming on board as account executive. Chris has just completed his degree in Journalism, during which he managed to secure work experience at national newspapers The Independent and The Mirror, as well as writing his own sports column during a placement at the Portsmouth News. He clearly has the gift of the gab, which bodes well!

We have been on-site at the Palexpo in Geneva this week for the annual European Business Aviation Convention and Exhibition (EBACE). As ever, everyone who is anyone in business aviation is at the show, and visitor levels are well up on last year. The 80:20 team has been hard at work supporting Cessna’s press conference, issuing last-minute news (Cessna’s Citation CJ4 jet getting its eagerly anticipated EASA certification) and managing various media interviews, including with Chinese and Russian TV broadcasters. Throw in our annual pilgrimage to our favourite fondue restaurant, and it has been a full week in every sense!