On the ground at EBACE in Geneva

A successful few days with Cessna at the European Business Aviation Convention and Exhibition (EBACE). The event is the largest and most important European trade fair for the business aviation industry and the mood is an important barometer for the industry’s prospects. Happily, things have looked much healthier than at last year’s show, when the atmosphere was fairly sombre and attendances were down. As ever, the media is here in force and we have had a busy few days supporting Cessna’s press conference, arranging on-site interviews and handling drop-in media enquiries. We’ve also eaten enough fondue to power us for the rest of 2010.