Public Relations is evolving. Web 2.0, Search, Social Media and other online developments are fundamentally altering how customers and stakeholders relate to your organisation. The mainstream media is still crucial, but this is now only part of the mix.

8020 Communications is a new breed of PR agency focused on this challenge. We fuse the traditional skills of Media Relations with expertise in Search, SEO PR and Online PR. The integrated approach of 8020 Communications simultaneously delivers high impact media coverage and Search Optimised PR content that enhances your online profile and supports your website’s Natural Search ranking. Together, this creates a virtuous circle of endorsement and awareness that measurably supports your growth and reputation.

In today’s harsh economic climate you need to be sure that your public relations investment is paying off. 8020 Communications can clearly measure how PR activities bring additional traffic to your website, giving invaluable insights into your target audiences.

As media relations experts we understand how to create stories and content that are topical and newsworthy. Not only does this generate valuable coverage, but it is the key to Relevancy, the most powerful tool in Natural Search Marketing.

In a transparent world operating at Internet speed, your reputation can be eclipsed or damaged before you know it. The only option is to manage your online corporate reputation as actively as your media profile.

To discuss communicating in the networked world, contact us:

+44 (0)20 7664 6310